WaterSmart uses mobile and online tools to help water utilities educate and engage their customers to save water and money. The company offers an online platform and an app with cloud-based analytics that can improve water-use efficiency.
Using a combination of behavioural psychology, analytics from water meter data and cloud computing, WaterSmart partners with water utilities to generate customised ‘Home Water Reports’ and also offers an online portal and app for residential water users in the USA. The water reports compare a household’s water consumption with other similar-sized homes, and makes personalised money- and water-saving recommendations for consumers.
WaterSmart is transforming the way the world uses water through data analytics and behavioural science.
Robin Gilthorpe – CEO, WaterSmart Software
Using these methods, WaterSmart has been independently verified to reduce water consumption by up to 5% within 12 months and improve customer engagement and satisfaction with water utilities.
Why you should care
Global demand for water is expected to increase by 55% between 2000 and 2050, which means water-saving opportunities will become increasingly important. In many countries, utilities are facing legal requirements to reduce their customers’ water use. WaterSmart manages water data for over two million households, and has delivered thousands of leak detection alerts. The company aims to scale the solution to new markets to help to save even more water.
How the Global Goals are addressed
Clean Water and Sanitation
WaterSmart has recorded savings of an estimated 1.3 billion gallons of water, which is roughly enough water to supply a city of 30,000 people for an entire year, according to the company.
Responsible Consumption and Production
WaterSmart incentivises people to act to reduce their use of water without the need for new hardware or extensive staff involvement. WaterSmart claims that it has saved households over $7.8 million.
Climate Action
As saved water also represents avoided energy used for pumping and conveyance, the solution has prevented almost 25,000 tons of CO2 emissions, according to WaterSmart.
WaterSmart Software
WaterSmart Software uses mobile and online tools to help water utilities educate and engage their customers to save water and money.
Global Goals addressed
